From July 8th to 10th, Huili Apparel proudly exhibited at the PURE LONDON 2025 trade show at Olympia London, one of the UK's leading fashion events. Over the course of three vibrant days, we had the opportunity to connect with fashion professionals, designers, buyers, and trendsetters from across Europe and beyond.
A Dynamic and Inspiring Exhibition
Our booth (SF:E35 & SF-E37) attracted a steady flow of visitors, drawn by our new Fall 2025 collection featuring trend-forward styles, premium fabrics, and innovative craftsmanship. From streetwear-inspired silhouettes to cozy loungewear and statement outerwear, our pieces received widespread interest and praise.
Real Conversations, Real Opportunities
We engaged in meaningful discussions with customers about the latest fashion trends, fabric selection, and custom manufacturing possibilities. Many visitors expressed appreciation for our detailed craftsmanship, flexible production capabilities, and fast lead times. Several clients even confirmed on-site custom orders, highlighting the confidence and trust placed in our services.
What We Showcased
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Trend-driven hoodies, joggers, and varsity jackets
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Water-washed and hand-crafted details
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Custom rhinestone prints and embroidery work
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Performance-ready and lifestyle swimwear and activewear
Looking Ahead
With over 20 years of experience in apparel manufacturing, Huili Apparel continues to bridge the gap between high-quality production and fashion innovation. Exhibiting at PURE LONDON further strengthened our global connections and provided fresh inspiration for upcoming designs.
We’d like to thank everyone who visited our booth and supported our journey. We look forward to future collaborations and can’t wait to share even more exciting collections with you.
Let’s Stay Connected
📩 For custom inquiries or collaboration opportunities, feel free to contact us directly.
📦 We offer OEM/ODM services, small MOQs, and fast global shipping.
Huili Apparel Co., Ltd. – Your trusted fashion manufacturing partner.